So you have an idea for a web site or blog. Why not start with a little brainstorming at http://hatchwise.com/. Having worked out what it is going to be about you could take all the words and smack them through http://www.wordle.net/ that will give you a word cloud. Is the main point of effort the word in the centre? OK so we need a logo, you could try hatchwise again or perhaps http://www.fiverr.com/ they will provide you with some suggestions on how to improve things. By now you may want some http://microworkers.com/help to get you noticed, or your http://klout.com/ score increased or get a mention in www.digg.com.
You can create the virtual from the virtual… none of that chasing your tail round the city, cheap enough to have a go and then another. And you are pretty much up and running within a few days.